The lastest animated movie from Illumination; Minions: The Rise of Gru has been released on July 1, and the movie has already reached a worldwide box office of 216.8M.
Minions: The Rise of Gru has also surprised movie analysts recently; when they found out that a lot more teenagers were seeing the movie. This makes sense to me when the kids that grew up at the beginning of Despicable Me franchise beginning, are now teenagers and adults.
TikTok meme
There has been a tiktok trend among teenagers, that are participating in called Gentleminions; where these groups of people have been going to cinema screenings dressed in suits and enjoying the movie.
However, there’s been a downside to this situation; where other people in the audience wanted to watch the film and their behaviour was over the top, causing visitors to request refunds totalling to over £1000 in a Vue Cinema in Worcester. As well as people trashing cinemas and throwing bananas, putting a strain on employees cleaning up so much mess and led cinema employees to put a warning in their windows rejecting those who wore suits
Special screening date
Now, in a surprising twist, UK cinema chain Vue Cinema are holding a special screening on July 8, for this very trend. Here is what Vue has put on their site under the screening description.
We’re putting on special Gentleminion screenings of Minions: The Rise of Gru where you can enjoy the full experience of being a Gentleminion. So suit up. Bring your friends. Be Gentleminionly. Everyone is welcome, whether you’re 14 or 44, Minion or human, but please note that these sessions may include crowd participation and general, obvious levels of enjoyment
Cinema description on the Vue Cinema site.
Social media influencer Joe, spotted this before and gave me the idea to write this article. Joe questioned if the screenings were real, and yes they really are!
Minions: The Rise of Gru official trailer
The movie’s characters are voiced by an all-star cast: Steve Carell, Pierre Coffin, Alan Arkin, Taraji P. Henson, Michelle Yeoh, Julie Andrews, Russell Brand, Jean-Claude Van Damme, Dolph Lundgren, Danny Trejo and Lucy Lawless.
